Sbarro finally bring their pizza to the northside...and we bring their signage
Sbarro have finally brought their American style pizza to Northside Shopping Centre! Pop in to taste their delicious pizza, it's hard to miss them with their on trend signage from Signarama Dublin!
We started off customising the Sbarro vehicle fleet with vehicle graphics. The cars were branded with vibrant product images printed to self-adhesive vinyl and applied to create an eye-catching vehicle graphic complete with contra vision on the back windows which is a one way perforated film that no one can see in through but the driver can see out.
To transform the empty retail unit from a shell to the colourful inviting pizza store, we had to follow strict brand guidelines supplied by Sbarro regarding shopfront signage, wall prints, vinyl decals, light boxes and restaurant menus.
We started off with a site survey and we took some pictures in order to set up the proofs - we then worked with the Irish owners to finalise the opal acrylic 3D lettering illuminated shop front sign, the wall decals, the wall print, the product shot signs and the menu lightbox unit.
We have a long standing relationship of 5+ years with the Irish owners of Sbarro as we have worked with them on the signage of their other businesses and we were with them every step of the way finalising the content, the product images, the menus - absolutely everything together. They have a keen eye for detail and our expert designers were on hand to offer advice on every aspect of this project, identifying the images that would work best from the Sbarro catalogue and incorporating the mandatory elements into key positions to maximise the impact of the store branding
We designed, manufactured and installed everything signage!
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